Performance-Driven. Functional. On the Go. 

For the Athlete, a day without movement is not much of a day at all. Competitive by nature, you are as motivated as they come, energy-boosting food is your fuel, and your body shows it. Whether you’re more about the slow stretch and burn or you’re an all-out adrenaline junkie, Athletes approach every physical activity with drive, focus, and unparalleled endurance. 
SHOP NOW: Health + Fitness

Sporty gadgets, apps, and on-the-go music to download are ways of amplifying the Athlete’s routine and keeping you motivated (not that you need much help). From virtual workouts to tracking technology to sweat-proof, waterproof audio accessories, it’s all a means to keeping you moving. 
SHOP NOW: Tech + Electronics

Whether you’re fueling up pre-work with healthy shakes you’ve made in your blender or unwinding post-gym by watching your sport of choice on your big-screen TV, the Athlete’s home pulses with as much energy as you do.
SHOP NOW: Home + Living

The Athlete isn’t shy about showing off your toned form (you’ve earned it), but you do it in no-frills style. Whether you’re a sneaker-loving tomboy, embrace all-day yoga style, or wear your sports gear indoors only, Athletes opt for high-performance pieces that are multifunctional by design. 
SHOP NOW: Style

When it comes to makeup, Athletes value the power of a turbocharged lip balm, waterproof mascara, and SPF-infused moisturizer. Past your bare necessities, the Athlete’s routine is super-streamlined. Anti-aging products (to counter time in the sun), revitalizing body scrubs, and vitalizing nutritional supplements are among your no-fuss go-tos. 
SHOP NOW: Beauty